|The food and beverage industry is subject to high competition and low profit margins. Consequently, the food & beverage industry must be innovative to respond to consumer demand.|
Innovation in food & beverage technology may relate to the creation of new foods & beverages, improvement of existing foods & beverages, the creation of new processes for making foods & beverages or to extraction of valuable components from foods. It is vital that the food & beverage industry maximises its investment and returns by protecting its innovation. Patent protection is a principal means for protecting innovation in food & beverage technology.
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